About + Philosophy

I work with founder-led e-commerce brands to drive growth predominantly through new customer acquisition.

Freelance. No agency overheads, just good work for passionate people.

Mostly Meta advertising, a fair bit of Google search advertising, promo management and quick wins to improve websites (mostly Shopify, some Squarespace). Plus some strategic email work, primarily automations/ flows, usually in Klaviyo.

Data led. Creative. Sensible with budgets - test, learn and scale gently.

Part of the team, just not on the payroll.

Advice is always free, get in touch if you need help.

Sharon